CASE
STUDY

CodePromoReduc

Codepromoreduc.fr is a French coupon and affiliate publisher that lists promo codes and deals from partner stores. Shoppers in France browse stores from A to Z, coupon categories and shopping events such as Black Friday.

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CodePromoReduc coupon website on a desktop browser and a phone

Project details

Visit codepromoreduc.fr

CodePromoReduc project details
Client	CodePromoReduc
Industry	Affiliate publishing and coupons
Market	France
Project type	Coupon and deals publisher
Platform	Next.js platform with a custom CMS
Technology	Next.js React TypeScript Custom CMS Structured data
What we delivered	Platform development Merchant and category pages Content workflows Performance optimisation Technical SEO
Live website	codepromoreduc.fr

Challenge

Keeping a large offer catalogue current and easy to search

A coupon site depends on freshness. Shoppers lose patience when a code fails at checkout. Codepromoreduc needed to publish offers from many brands, show when each one expires, and remove dead codes quickly. The same offer could arrive from more than one affiliate network, so duplicates had to be handled. Every store also needed its own page, linked from categories, the A to Z directory and seasonal event pages.

Shoppers usually reach a coupon page by searching for a brand name and promo code. Store pages had to load fast, carry structured data and give search engines clear signals about each brand, category and shopping event. Templates had to scale as new merchants joined.

A look at the CodePromoReduc website

Desktop and mobile views of key pages on codepromoreduc.fr, captured from the live site.

CodePromoReduc all stores a to z on a desktop browser and a phone — All stores A to Z

CodePromoReduc celio coupon page on a desktop browser and a phone — Celio coupon page

CodePromoReduc coupon categories on a desktop browser and a phone — Coupon categories

What we built

The platform gives shoppers several routes to a working code and gives editors one place to manage them.

A to Z store directory

The All Stores page lists every merchant alphabetically with a letter index and a count of active offers, plus a full list of coupon categories from beauty and fashion to travel.

Merchant pages with code details

Each store page splits codes and deals into tabs, with the masked code, expiry date, date added and conditions. A store description and a link to visit the merchant sit above the offers.

Coupon category hubs

Category pages such as Beauté list every store in that category with its offer count, so shoppers can browse by interest when they do not have a specific brand in mind.

Shopping event pages

Special event pages, such as Black Friday, gather the strongest offers from many stores on one page, each with its discount, expiry date and a button to reveal the code.

Nightly offer sync

Offers update each night from the official affiliate networks. Expired offers are removed, duplicates are merged, and a latest offers feed on the homepage shows what was added most recently.

Verification and disclosure pages

A How we verify page explains the automatic and human checks behind each code and how affiliate commission works. An Amazon affiliate disclosure appears in the footer of every page.

Approach

A Next.js platform with a custom CMS for merchants and offers

We built the platform with Next.js, React and TypeScript, backed by a custom CMS. The CMS holds merchants, offers and categories, and offers sync each night from affiliate programmes such as Awin, Kwanko, Tradedoubler and Effiliation. Expired offers drop off the pages automatically. Where several sources list the same discount, the platform keeps one, preferring the version with a real code. Each store also carries its own written description above the offers.

Page templates cover the store directory, individual store pages, coupon categories and special events. Each template outputs structured data, including breadcrumbs, item lists and FAQ content, with discount code markup on store pages. New merchants and events reuse the same templates, so the site grows without new code.

Technology and why it was chosen

CodePromoReduc technology and its role
Technology	What it does on codepromoreduc.fr
Next.js	Generates the store, category and event pages as fast, crawlable HTML, so each merchant page can rank for its own brand and promo code searches.
React	Drives the interactive parts of the site, such as offer tabs, reveal code buttons, category filters and the latest offers feed on the homepage.
TypeScript	Types merchants, offers, expiry dates and categories across the codebase, which keeps the nightly import and every page template consistent as the catalogue grows.
Custom CMS	Stores merchants, offers, categories and events, runs the nightly sync from affiliate networks, removes expired offers and lets editors write store descriptions.
Structured data	Adds Organization, BreadcrumbList, ItemList, FAQPage and DiscountCode markup to page templates, giving search engines a clear model of stores, offers and questions.

Result

Shoppers can find a working code for a store in a few clicks

A shopper can now search for a brand or open it from the A to Z directory, see its active codes and deals, check the expiry date and conditions, and reveal the code before going to the store. Category and event pages offer a second route for people who are browsing rather than searching. Because expired offers are removed each night, the pages stay closer to what actually works at checkout.

Each store, category and event page carries its own title, breadcrumbs and structured data. This gives search engines a clear picture of the site and keeps new merchants quick to add.

Questions about the CodePromoReduc project

What technology runs codepromoreduc.fr?

The site is built with Next.js, React and TypeScript on top of a custom CMS. Next.js serves fast, crawlable store and category pages. React handles interactive parts such as offer tabs and reveal code buttons. The custom CMS stores merchants and offers and runs the nightly import from affiliate networks.

How does the platform keep offers up to date?

Offers sync each night from the official affiliate programmes of the brands, through networks such as Awin, Kwanko, Tradedoubler and Effiliation. Expired or withdrawn offers are removed from the pages automatically. When several networks list the same discount, the platform keeps a single version, preferring the one with a real code.

What structured data does the site use?

Page templates output Organization, BreadcrumbList, ItemList and FAQPage markup, and store pages add DiscountCode markup for individual offers. This helps search engines understand which store a page covers, which offers it lists and which common questions it answers. The markup is generated from CMS data, so it updates with the offers.

Who is the site built for?

Codepromoreduc.fr is written in French for shoppers in France. It covers stores across categories such as beauty, fashion, home, technology and travel, plus shopping events like Black Friday. Visitors can browse by store, by category or by event, and the site is free to use.

How does a coupon site like this earn revenue?

The verification page explains that the site is free for users and may earn an affiliate commission when a shopper completes a purchase through certain links, at no extra cost to the shopper. The footer also includes an Amazon affiliate disclosure. The site states that commission does not affect which codes are published.

Can Ozairwebs build a coupon or affiliate platform?

Yes. Ozairwebs builds Next.js affiliate and coupon platforms with custom CMS tools, affiliate network imports, merchant and category templates and structured data. We plan the page types and internal links first, then build the import and clean up rules. Contact us with your market, networks and expected catalogue size.